Seminar 1: Digital Platforms: Internet TV and apps
The 'Digital platforms: internet protocol television (IPTV) and apps' seminar too place on 23 May 2011.
About the seminar
It explored two important platforms for the distribution of content for cultural organisations. At the seminar, delegates had the opportunity to hear from practitioners and also explore models for the cultural sector.
About Internet TV
'Connected' or Internet TV delivers web-based content to the television screen and enables viewers to watch and interact with the content. There are a number of existing platforms for delivering content including: Sony Playstation; Wii; IPTV-enabled television sets; Google TV; BT Vision, Virgin Media; Sky as well as YouView, to be launched later in 2011. Internet TV offers content owners new opportunities to engage with audiences and also raises a number of issues for content creators including "discoverability", profile, brand, business models and the creation of content. This is an opportunity to explore some of these issues and discuss possible models for the arts sector.
About apps
A huge range of apps have been developed for the smart-phone and tablet markets; whilst users may love them, what view should the content owners take? In this session, we will explore the question of what makes an app an app, business models, commissioning and audience expectations.
